Vladislav Iushev

forStartups

0-to-1 product design that shortens time to first value

How this works

Diagnose

Where users stall, what they don't understand, what the data and support tickets already say.

Define

The critical flow, the scope of the first version, and what deliberately waits.

Design

Flows, states, edge cases, and UI direction — clickable, not theoretical.

Scale

Design-system foundations so the next ten features don't need me.

Fixed-scope engagements

Product Clarity Audit

When activation isn't happening

From $3,000

5 working days

  • Flow diagnosis
  • Loom walkthrough
  • Decision memo
  • Prioritised backlog
  • Founder workshop

Activation Sprint

For getting users to value fast enough

From $7,500

2 weeks

  • Product-framing workshop
  • Core flows and decision states
  • Clickable prototype
  • UI direction
  • Implementation priorities

0-to-1 Product Sprint

For founders defining an MVP

From $12,000

3–4 weeks

  • Product framing
  • MVP scope
  • Critical flows
  • Prototype
  • UI kit
  • Delivery plan

Ongoing partnerships

Fractional Designer

For senior judgment without a full-time hire

From $5,000/mo

8–16 hours a week · 3-month minimum

  • Product direction
  • Key flows
  • Design quality
  • Design-system foundations
  • Direct work with you and engineering

Fractional Design Lead

For deeper ownership of product direction

From $8,500/mo

16–24 hours a week · 3-month minimum

  • Product direction
  • Design-system ownership
  • Team support
  • Decision-making and delivery

Exclusive Partnership

For full ownership, one client at a time

On request

Full-time · 6 months minimum

  • Full availability, one client
  • End-to-end ownership
  • Design, code and direction
  • Scoped and priced per engagement

Question & Answers

Do you work with teams outside the UAE?

Most of my clients are in the US. I work remotely and overlap with US hours.

Do we need a designer on the team already?

No. I work directly with you and engineering, or alongside whoever you have.

Can you work with our existing designer or agency?

Yes, though an in-house designer works better than an outside agency. They carry the product context I'd otherwise spend a week collecting, and they stay after I'm gone, so the decisions and reasoning stay with the team.

Do you work with regulated or complex products?

Five years in fintech — banking, trading, permissions, states where mistakes cost money.

What happens after a sprint?

You get build-ready specs and a priority order. Some teams ship from there, some continue with a fractional arrangement.

How fast can you start?

Usually within two weeks, depending on what's already running.

NDA, B2B contract and Independent contractor agreement?

Yes. I work through my UAE company or as an individual, whichever your legal team prefers.

Start a conversation